Articles
You know those big Venti-sized matcha lattes with whipped cream from Starbucks? They’ve got a lot going on: 43 grams of sugar, 9 gras of fat, and 320 calories...
Read moreHow to make matcha tea without bamboo whisk
If you’re new to matcha, you might think that a chasen (or also known as bamboo whisk) is needed to make matcha tea. Well, that depends. The bamboo whisk has ...
Read moreThe answer may not surprise you, but Japanese people actually consume matcha in all forms. The traditional tea ceremony remains popular despite countless rend...
Read moreWhat are tea cultivars and should you pay any attention to them?
More than 70% of all tea plants grown in Japan are genetically identical. This is because they were propagated from cuttings rather than grown from seeds. Thi...
Read moreWhy it is hard to find good organic matcha from Japan
In America and Europe, organic foods are typically perceived to be of higher quality. Based on the volume of enquiries we receive on the topic of organic matc...
Read moreWhat is the “first harvest” and why is it so important?
In the first week of May each year, there is a palpable energy in the tea growing regions of Japan. It is time for the annual first tea harvest, the busiest t...
Read moreUnderstanding the real difference between ceremonial and culinary grade matcha
Outside Japan, most matcha consumers divide matcha into two types of matcha grades; ceremonial grade matcha and culinary grade matcha. The idea is that ceremo...
Read moreThe Ultimate Japanese Hojicha Tea Guide
Though most varieties of Japanese green tea are made from the same tea plant (Camellia sinensis), each holds its own distinctive set of characteristics and fl...
Read moreA guide on how to make hojicha latte
If you’re looking for something different than your usual tea that yields a mild grassy note, the Hojicha roasted green tea is one to not give a miss. What ma...
Read moreA guide on how to care for bamboo matcha whisk properly
While there are several factors that can affect the taste of your matcha tea, the condition of your matcha bamboo whisk or chasen also plays an important role...
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